February 29th, 2012 / 12:56:28


“Call me Rock God.” Ugh… teenagers. Am I right?

February 21st, 2012 / 15:37:41


A while ago, my friends at Reebok Classic and I were chatting about music and art…and how they are so interrelated. It’s crazy how visual artists always say they are inspired by music. And our musician friends are always influenced by designers. That conversation kept snowballing…and it finally it culminated into this: CLASSIC SESSIONS NYC.
Reed Space and Reebok have come together to create a physical public space where the Music and the Art can literally meet. Each session is a pairing of an artist and a musician. They meet, chat, rap and just build off each other. Then they go off and create based off that meeting.
We’ve converted a classic LES, NYC storefront to become a recording studio and gallery space. The art is done right on the walls of the gallery space. The music is actually recorded inside the same space. And everything plays out for the public to see and interact with. After a few weeks, it all comes down and we do it all over again with a new pairing. That’s it. It’s not a store. We don’t need your Facebook account and you don’t have to sign in with Foursquare. It’s just a space to BUILD.
Check out how our first pairing with up & coming MC, T.Shirt and the dynamic duo of graf, URNewYork.
Shit came out….well…CLASSIC.

February 17th, 2012 / 11:52:22


We got a message from a carrier pigeon the other day, with word that the Staple booth was well received…

it was Bobby, last one on the right…

acting as a museum of sorts showcasing Staple’s past collabs showing a preview of Fall/Winter 2012…

I call dibs on this one…

More pics via Freshness.

February 16th, 2012 / 15:27:07


“ALL TALK” features some of New York City’s boldest anti-heros, cynics and preachers. Those that run us through the gauntlet of fine art, design, and graffiti. From spray paint to oil paint to print making, this group of artists will display a collection of work to be hung in a gallery, but that can also be seen on the streets, walls and rooftops of New York. Their consistency and work ethic have been unparalleled in a scene that seems to be full of come and go artists looking for quick fame. This group has proved themselves time and time again to be among the most authentic and dedicated creators around. Engulfed with the love for what they do, they demonstrate their undaunted drive and creative dominance……………unless it’s just all talk.

ALL TALK Opening Reception
Friday, February 17th, 7-11pm
On display until March 11th, 2012

Pandemic Gallery
37 Broadway between Kent and Wythe
Brooklyn, NY 11211

February 14th, 2012 / 12:19:53


I present you DJ Dog…

That is all for now.

February 10th, 2012 / 15:32:40


We’ll be rollin out to Sin City aka Las Vegas next week to showcase our Staple Fall/Winter 2012 Collection! For the first time, we’ll be showcasing with the good people at SLATE. If we don’t win Best Booth of the Show, I’m pulling a Kanye! See you then! If you’re an account that is interested in seeing the collection, see below for more details.

February 9th, 2012 / 15:29:34


Might be a little late on this one. Nonetheless, a great video.

February 9th, 2012 / 14:15:40


Now I personally don’t frequent bars and speakeasies all that much these days, but I still remember the days of hitting and missing, crashing and burning, and, once and a while, scoring those seven digits. How pitiful we treat women in these establishments, gawking, cat-calling, wolf-whislting until there are no ladies left to annoy. BUT WHAT IF… what if the tables were turned and males were the targets of all the woo-hooing, gesturing and pinching?

To quote Louis Armstrong, “and I think to myself, what a wonderful world…”

February 8th, 2012 / 14:44:42


The past two Knick games can be summed up in 21 seconds…

A mishap, a tipped up ball, a last second shot… right into the hands of new starting point guard Jeremy Lin. It’s kind of a metaphor. Just one chance. Mike D’Antoni might have found his second chance at coaching the Knicks with #17. Granted, it has only been two games, yet still, the knicks faithful are putting all their eggs into the Lin basket, hoping he is the key to harmonizing the offense.

Tonight the Knicks face-off against the Wizards of Washington, hoping to work their magic on a superstar-less lineup. Fear not, however, because J.Lin will do his best to drive the Knicks to their third straight win, right Jeremy…

February 8th, 2012 / 12:18:38


When people heard that Alife was also helping us on the Truth1585 Project, they were admittedly a little shocked. The Alife crew is a major O.G. player in the streetwear game, but they definitely represented a culture of…well…”reckless abandon” shall we say? But as I always said, Truth is not about anti-smoking. It’s about anti-big tobacco. And I felt the folks at Alife could really help articulate this story. And that they did…here are some words from the Alife Crew:
Now available, the ALIFE DELIRIOUS TRUTH Campaign T-shirt. A gift with in-store purchase while supply lasts (ALIFE NYC Shop only, available in black or white). “As long as you know the facts, smoking is none other than your choice however delirious that choice may be. “ Long-time friend and collaborator Jeff Staple (we used to sell Jeff’s classic Chinatown Gun Shop Tee in the original Alife shop on Orchard Street) called and asked if we’d be down to participate in the latest Truth campaign.
We’d already participated in a Truth campaign once back in 2000 and we were happy to do it again, this time in the form of a T-shirt design (pictured below). We’re not ones to preach against personal choices. We believe everyone is free to make his or her own, and is bound only to the consequences that come with said choices. That said, we don’t like lies and The Truth’s mission is mainly to expose the tobacco industry’s manipulation of the truth about the health impact of their product.
Speaking of truth: At Alife, we smoked our share of cigarettes and eventually we chose to quit.
We feel we’re better off that way. Aside from killing us, cigarettes made us smell like shit, they were turning our skin grey, weakening our teeth, shortening our breath, yellowing our walls and artwork, they were burning holes in our clothes and in our wallets…
It was kinda fun while it lasted, but we can’t say anything good came out of it.

Site by Blank and Co