January 30th, 2012 / 11:54:03


OK, so I know someone at Reed Space. 🙂
I definitely had to get Reed involved in the
Truth1585 cause! We worked with a handful of the country’s best shops to do messaging shirts centered around the “infamous” tobacco industry. We did a slight “Play” off of a popular tee to create this message about what smoking does to you clips and teeth. Bleh… The shirt is available exclusively at Reed Space in NYC only. Peep the video for more information & open your eyes!
(Hurray to Nico for being the only active smoker involved in this series. Don’t forget, Truth was never about being anti-smoker. We’re just anti-big-tobacco.)

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